To design an A5 60pp course brochure for the June-December 2014 term
Incorporating the new brand identity we had already developed, we created a new look for the College course brochure, which is directly inspired by the arts and crafts taught at Westhope College. The ‘tribal’ graphics and shapes run throughout, framing the clean white space for course descriptions with rich and vibrant colours. The result is both eye-catching and easy to navigate. Loyalty points and cross-advertising for other facilities and events were also proposed and developed throughout, to maximise engagement and return.