Peterborough +44 (0)1733 235 234 / London +44 (0)20 7887 2260
The Brief

To promote the full range of digital and print channels used by The Grocer to deliver fmcg news, 24 hours a day, 7 days a week.

The Work

Working with The Grocer’s established icon branding, we developed a bright eye catching creative. Personalised direct mail supported by teaser and follow up emails drive the audience to dynamic personalised web pages that lead through to William Reed Business Media’s online shop ­ where we’re confident that recipients will feel inspired to subscribe!